E-Mail info@ah-online-marketing.de Telefon 0211 4369 12210
E-Mail info@ah-online-marketing.de Telefon 0211 4369 12210

Google Adwords

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SEA

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Gewinnen Sie mehr Kunden mit PPC Marketing!

Unser Team von Google-AdWords-zertifizierten Experten erstellt performance-orientierte, selbstfinanzierende und skalierbare Werbekampagnen für Ihre Produkte oder Dienstleistungen.

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Google Adwords wirkt sehr schnell

SEA (Search Engine Advertising = Suchmaschinen-Werbung) erlaubt Ihnen, höchst relevante und gezielte Anzeigen zu schalten, die um ein vielfaches effektiver sind als traditionelle Werbekampagnen.

Für keinen anderen Marketing-Kanal lässt sich das ROI so präzise verfolgen und optimieren wie für SEA.

Vielseitiger als die Suche

Search Engine Advertising ist nicht nur ein leistungsstarker Marketing-Kanal; es handelt sich hierbei außerdem eine effektive Methode um Ihre anderen On- und Offline Marketing Aktivitäten zu unterstützen. Mit gezielten Platzierungen auf relevanten Netzwerken wie YouTube, Mobile Apps und ausgewählten Webseiten erreichen Sie Ihre Zielgruppe dort, wo sie sich aufhält.

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Ihr Partner mit langjähriger Erfahrung und umfangreichem Know-how.

Vorteile der Zusammenarbeit:

Team von AdWords-zertifizierten Experten

Erstellung von performance-orientierten, selbstfinanzierenden und skalierbaren
Werbekampagnen für Ihre Produkte oder Dienstleistungen

Mehr als fünf Jahre Erfahrung im Bereich SEA für Kunden in E-Commerce, Technologie, Mode, Tourismus,
Gastronomie und vielen weiteren Branchen

Nationale sowie internationale Erfahrung

Maßgeschneiderte, effektive Strategien auf verschiedenen Plattformen – wie Google und
Bing – zur Erreichung Ihrer Marketing-Ziele

Grundlage für erfolgreiches SEA ist ein optimal strukturiertes AdWords Konto sowie
Anzeigen, die auf den richtigen Keywords basieren und die Zielgruppe optimal ansprechen.

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Ablauf der Erstellung und Optimierung einer Google-AdWords-Kampagne


Merken[/fusion_text][/fusion_builder_column][/fusion_builder_row][/fusion_builder_container][fusion_builder_container hundred_percent=”no” equal_height_columns=”no” menu_anchor=”” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” class=”” id=”” background_color=”#eaeaea” background_image=”” background_position=”center center” background_repeat=”no-repeat” fade=”no” background_parallax=”none” enable_mobile=”no” parallax_speed=”0.3″ video_mp4=”” video_webm=”” video_ogv=”” video_url=”” video_aspect_ratio=”16:9″ video_loop=”yes” video_mute=”yes” overlay_color=”” video_preview_image=”” border_size=”” border_color=”” border_style=”solid” margin_top=”” margin_bottom=”” padding_top=”80px” padding_right=”” padding_bottom=”40px” padding_left=””][fusion_builder_row][fusion_builder_column type=”1_1″ layout=”1_1″ spacing=”” center_content=”no” hover_type=”none” link=”” min_height=”” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” class=”” id=”” background_color=”” background_image=”” background_position=”left top” background_repeat=”no-repeat” border_size=”0″ border_color=”” border_style=”solid” border_position=”all” padding=”” dimension_margin=”” animation_type=”” animation_direction=”left” animation_speed=”0.3″ animation_offset=”” last=”no”][fusion_text]

Unsere Google-AdWords-Leistungen

Alle Google-AdWords-Maßnahmen werden durch unsere AdWords-zertifizierten Experten durchgeführt:

  • Google-AdWords-Audit Ihrer bestehenden Kampagnen
  • Erstellung einer Google Adwords Strategie
  • Umfassende Erstellung von Google Adwords Kampagnen
  • Professionelles Setup aller verfügbaren Kampagnentypen: Google-Suche, Google Shopping, Display Netzwerk, Mobile Apps und YouTube
  • Erstellung von Remarketing-Kampagnen
  • Einrichtung und Analyse von Google Analytics zur Erfolgsmessung
  • Einrichtung des Conversion Trackings
  • Optimierung von AdWords Landing Pages
  • Aufstellung und Durchführung von A/B Tests
  • Kontinuierliche und nachhaltige Optimierung von AdWords Kampagnen
  • Erstellung und Management von Bing Ads / Yahoo Kampagnen

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Der Google-AdWords-Optimierungskreislauf

Saisonale Trends, neue Mitbewerber, Änderungen in der Google Suche und neue Funktionalitäten in Google AdWords sind nur einige Faktoren, die die Performance Ihrer Werbekampagnen ständig beeinflussen.

Die Optimierung eines AdWords-Kontos ist daher ein fortlaufender Prozess und sollte aktiv und kontinuierlich durchgeführt werden, um die Evolution Ihres Kontos zu gewährleisten.

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Hierbei steht die Optimierung der folgenden Elemente im Mittelpunkt:

1. Gebotsanpassungen: basierend auf Performance von Keywords, Platzierungen, Zielgruppen, Tag & Uhrzeit, Geräten sowie Standorten

2. Keyword-Optimierung: basierend auf Relevanz und Performance

3. Erhöhung des Qualitätsfaktors

4. Anzeigen-Optimierung: basierend auf Relevanz und Performance

5. Conversion- und Landing Page-Optimierung

6. Ausführung von A/B Tests, z. B. Gebotsstrategien, Anzeigen, Landing Pages, Zielregionen/-sprachen

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